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With over two decades in advertising on both the consumer and healthcare sides, Pradeep knows that the best creative ideas are grounded in insight. He provides creative leadership that is backed by a solid understanding of both the science and the audience. Pradeep has worked around the world with some of the biggest network agencies and brands. He has many consumer marketing awards to his credit, but today Pradeep is focused on more important things –like finding the sweet spot between science and art to create better communications for his clients.