raysoares@yahoo.ca

• Business planning and development – Finding solutions for clients • Account Management – building teams and implementing solutions for clients • Business Strategy – ensuring all operations deliver on margin expectations • Multiple Operational departmental management – work with senior departmental managers in different disciplines including photography, creative (design and writing), production, and IT to ensure client needs are met while maintaining profitability • Career Highlight – I led a team to design, build and implement an onsite content creation studio for a client to provide content for their ecommerce, retail flyer and online marketing needs. We pitched and designed a solution to increase client content outputs 100-fold, while providing $1 million in annual savings from previous solutions and delivered a 20% margin.

• Business planning and development – working with the photo team to provide solutions • Business Strategy – work with photo team members to develop new capabilities and skills, define departmental objectives and build an operational team • Staffing Optimization – Manage a team of full time, contract and freelance employees ranging in size from 10-100 depending on seasonality and business needs • Career Highlight – transition the team and department from a public corporation to a private ownership without losing any employees or contract work

the photo team to provide solutions • Business Strategy – work with photo team members to develop new capabilities and skills, define departmental objectives and build an operational team • Account Management – responsible for leading key accounts as the client’s senior point of contact for photography projects. Clients included Sears Canada, FCB, McLaren McCann Worldwide. • Staffing Optimization – Manage a team of full time, contract and freelance employees ranging in size from 10-100 depending on seasonality and business needs • Career Highlight – design and build multiple photographic content creation studios with state-of-the-art capabilities to create video and still photography

• Development of key performance indicators for the various departments within the division resulting in a 25% improvement in departmental efficiency and labour savings • Development of business marketing plan for the division and the supervision and implementation of the plan resulting in a 25% growth in revenue • Development of key technology plan for photographic studio equipment resulting in a capital cost savings of 50% from first concept • Development and management of revenue and expense budgets for the division • Career Highlight – develop capabilities and skills in house to be experts in photography production and be able to deliver on any project needs

• Career Highlight – develop a project plan and implement a corporate consolidation of business units into a single P&L